{"id":3004,"date":"2026-11-11T14:23:03","date_gmt":"2026-11-11T13:23:03","guid":{"rendered":"https:\/\/alsrouji.com\/over-ons\/"},"modified":"2026-11-11T14:23:03","modified_gmt":"2026-11-11T13:23:03","slug":"over-ons","status":"publish","type":"page","link":"https:\/\/alsrouji.com\/en\/over-ons\/","title":{"rendered":"About us"},"content":{"rendered":"<div class=\"als-ab\"><section class=\"als-ab__hero\" style=\"background-image:url(\/wp-content\/uploads\/2026\/11\/alsrouji-home-intro.jpg)\"><div class=\"als-ab__hero-in\"><p class=\"als-kick\">About us<\/p><h1>Fragrances that tell a story<\/h1><p>A Dutch perfume house with Oriental roots, founded in 2019 in Rotterdam.<\/p><\/div><\/section><section class=\"als-ab__split\"><div class=\"als-ab__text\"><p class=\"als-kick\">Our story<\/p><h2>Identity, craftsmanship and refined taste<\/h2><p>We are a Dutch perfume company founded in 2019 in Rotterdam, a city defined by diversity, creativity, and a global outlook. Our brand was established with a clear vision: to create fragrances that express identity, craftsmanship, and refined taste.<\/p><p>Behind the brand stands a Damascus-born founder whose journey in perfumery began in 2009. From an early age, he developed a deep passion for the art of fragrance creation, dedicating years to mastering the delicate balance of notes and compositions. For him, perfume is not merely a product, but an experience shaped by emotion, memory, and character.<\/p><\/div><figure class=\"als-ab__img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/11\/3N8A0212-scaled-1.jpg\" alt=\"Parfumolie van Alsrouji in warm licht\" loading=\"lazy\"><\/figure><\/section><section class=\"als-ab__facts\"><div><span class=\"als-ab__num\">2009<\/span><span class=\"als-ab__lbl\">The start of our founder's journey in perfumery<\/span><\/div><div><span class=\"als-ab__num\">2019<\/span><span class=\"als-ab__lbl\">Alsrouji founded in Rotterdam<\/span><\/div><div><span class=\"als-ab__num\">East &amp; West<\/span><span class=\"als-ab__lbl\">Oriental richness, European precision<\/span><\/div><\/section><section class=\"als-ab__split als-ab__split--flip\"><div class=\"als-ab__text\"><p class=\"als-kick\">Our fragrances<\/p><h2>Harmony, depth and distinction<\/h2><p>Inspired by the richness of Oriental perfumery and guided by European precision, our fragrances are carefully crafted to achieve harmony, depth, and distinction. Each creation is designed to be unique, reflecting individuality while appealing to a wide range of tastes\u2014from timeless classics to bold, contemporary expressions.<\/p><p>Today, our company has grown into a well-established Dutch brand, offering a diverse portfolio of fragrances that cater to different personalities and preferences. We are committed to uncompromising quality at every stage, from ingredient selection to the final sensory experience.<\/p><\/div><figure class=\"als-ab__img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/11\/photoroom_20250319_71651E280AFam-2.jpeg\" alt=\"Parfumfles van Alsrouji\" loading=\"lazy\"><\/figure><\/section><blockquote class=\"als-ab__quote\"><p>We believe that a fragrance is a personal signature\u2014a silent statement that leaves a lasting impression. Driven by passion and expertise, we continue to shape scents that tell stories and accompany their wearers with confidence and elegance.<\/p><\/blockquote><section class=\"als-ab__cta\"><h2>Find your signature<\/h2><p>Discover the collection or search for a fragrance similar to a perfume you already love.<\/p><div class=\"als-ab__btns\"><a class=\"als-pbtn als-pbtn--gold\" href=\"\/en\/winkel\/\">Discover the collection<\/a><a class=\"als-pbtn\" href=\"\/en\/geurzoeker\/\">Open the scent finder<\/a><\/div><\/section><\/div>","protected":false},"excerpt":{"rendered":"<p>Alsrouji is een Nederlands parfumhuis met oosterse wortels, opgericht in 2019 in Rotterdam.<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3004","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About us - 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